Kaffeen Espresso | Supercharged Agency New Business & Marketing
A podcast series from Charlotte Ellis Maldari, founder of Kaffeen, a new business and marketing consultancy for creative agencies. In short, Charlotte keeps your studio busy. Each episode, Charlotte interviews an expert in their field, takes listener questions and peruses topics of industry interest. This is a show that’ll inspire you to kick start your agency growth and generally to make creative agency sales and marketing feel more manageable and less grubby.
Kaffeen Espresso | Supercharged Agency New Business & Marketing
What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?
In this episode, I share the nine essential tools that have made a significant difference in boosting new business efficiency at Kaffeen. As the landscape continues to evolve, so too do the tools we use to streamline our processes, generate quality leads, and drive growth. Whether you’re in a creative agency or any other business looking for ways to work smarter, these tools can make a massive impact.
What You’ll Learn:
•The updated list of nine essential tools we’re using right now to drive new business.
•Why LinkedIn Automation & Sales Navigator are still our top choices for quality lead generation.
•The benefits of using Calendly for seamless scheduling with prospective clients.
•How Descript plays a crucial role in content creation and repurposing.
•The value of a Super Sign-Off for unobtrusively showcasing services.
•How ConvertKit helps us manage and optimize our email campaigns.
•The power of Manychat for automating interactions on Instagram and Facebook.
•Why we repurposed Asana as a CRM to improve our follow-up process and client conversions.
•How Airtable has become the operational backbone of our business, making it easier to visualize and act on real-time data.
Tools Discussed in This Episode:
1.LinkedIn Automation & Sales Navigator
2.Calendly
3.Descript
4.Super Sign-Off
Learn how a Super Sign-Off can help you: Read more about it here
5.ConvertKit
6.Manychat
7.Asana
8.Airtable
These tools have allowed us to work smarter, not harder. From automating lead generation to organizing our workflows and client relationships, they are at the core of how we do business efficiently. If you’re curious about how these tools could work for your business, this episode will give you the full rundown.
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P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time:
- Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.
- Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.
- Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.