
Kaffeen Espresso | Supercharged Agency New Business & Marketing
A podcast series from Charlotte Ellis Maldari, founder of Kaffeen, a new business and marketing consultancy for creative agencies. In short, Charlotte keeps your studio busy. Each episode, Charlotte interviews an expert in their field, takes listener questions and peruses topics of industry interest. This is a show that’ll inspire you to kick start your agency growth and generally to make creative agency sales and marketing feel more manageable and less grubby.
Kaffeen Espresso | Supercharged Agency New Business & Marketing
What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?
In this episode, I share the nine essential tools that have made a significant difference in boosting new business efficiency at Kaffeen. As the landscape continues to evolve, so too do the tools we use to streamline our processes, generate quality leads, and drive growth. Whether you’re in a creative agency or any other business looking for ways to work smarter, these tools can make a massive impact.
What You’ll Learn:
•The updated list of nine essential tools we’re using right now to drive new business.
•Why LinkedIn Automation & Sales Navigator are still our top choices for quality lead generation.
•The benefits of using Calendly for seamless scheduling with prospective clients.
•How Descript plays a crucial role in content creation and repurposing.
•The value of a Super Sign-Off for unobtrusively showcasing services.
•How ConvertKit helps us manage and optimize our email campaigns.
•The power of Manychat for automating interactions on Instagram and Facebook.
•Why we repurposed Asana as a CRM to improve our follow-up process and client conversions.
•How Airtable has become the operational backbone of our business, making it easier to visualize and act on real-time data.
Tools Discussed in This Episode:
1.LinkedIn Automation & Sales Navigator
2.Calendly
3.Descript
4.Super Sign-Off
Learn how a Super Sign-Off can help you: Read more about it here
5.ConvertKit
P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:
📚 Start with my free book
Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.
(It’s written for agencies, but packed with advice any service provider can use.)
👉 Grab it free: https://kaffeen.co/book
🚀 Build your lead system with LinkedIn Lead Liftoff
A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.
We’ll build it, set it up, and show you how to run it in under 30 minutes a day.
👉 Learn more: https://kaffeen.co/llo
🎧 Tune into the podcast
Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.
👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn
💬 Work with me 1:1
I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.
👉 Book a consult: ...