Kaffeen Espresso | Supercharged Agency New Business & Marketing
A podcast series from Charlotte Ellis Maldari, founder of Kaffeen, a new business and marketing consultancy for creative agencies. In short, Charlotte keeps your studio busy. Each episode, Charlotte interviews an expert in their field, takes listener questions and peruses topics of industry interest. This is a show that’ll inspire you to kick start your agency growth and generally to make creative agency sales and marketing feel more manageable and less grubby.
Kaffeen Espresso | Supercharged Agency New Business & Marketing
Navigating 2024: Email Marketing Strategies, Business Shifts, and Overcoming Challenges with Eman Ismail
In today’s episode of the Kaffeen Espresso podcast, Charlotte Ellis Maldari welcomes back Eman Ismail, email strategist and founder of Eman Copy Co. They discuss how businesses can navigate the changing landscape in 2024 and why email marketing is more important than ever.
Top 5 Takeaways:
1.Consistency is key: Send at least one email per week to keep your audience engaged.
2.The sales cycle is longer: Clients need more time to make decisions in 2024—nurturing them over multiple touchpoints is essential.
3.Repurpose your content: From podcasts to newsletters, make your content work across different channels.
4.Seek completion: Don’t let a typo stop you from getting your message out. Progress over perfection!
5.Client needs have shifted: Be patient, listen to client concerns, and adjust your approach as needed.
Listen now to learn how you can apply these tips in your own business.
Mentioned in the episode:
•Eman Copy Co.:www.emancopyco.com
•Mistakes That Made Me Podcast: https://podcasts.apple.com/ie/podcast/mistakes-that-made-me/id1635998876
P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:
📚 Start with my free book
Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.
(It’s written for agencies, but packed with advice any service provider can use.)
👉 Grab it free: https://kaffeen.co/book
🚀 Build your lead system with LinkedIn Lead Liftoff
A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.
We’ll build it, set it up, and show you how to run it in under 30 minutes a day.
👉 Learn more: https://kaffeen.co/llo
🎧 Tune into the podcast
Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.
👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn
💬 Work with me 1:1
I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.
👉 Book a consult: ...