Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
If you’re ready to stop being the industry’s best-kept secret, The Authority Builder Podcast is for you.
Hosted by Charlotte Ellis Maldari, founder of Kaffeen, this show is packed with client-attracting strategies for service-based business owners who want to lead with expertise and grow with ease.
Whether you’re refining your message, launching a lead magnet, or finally writing that book—this podcast will help you turn your brilliance into booked-out business, one smart move at a time.
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
Navigating 2024: Email Marketing Strategies, Business Shifts, and Overcoming Challenges with Eman Ismail
In today’s episode of the Kaffeen Espresso podcast, Charlotte Ellis Maldari welcomes back Eman Ismail, email strategist and founder of Eman Copy Co. They discuss how businesses can navigate the changing landscape in 2024 and why email marketing is more important than ever.
Top 5 Takeaways:
1.Consistency is key: Send at least one email per week to keep your audience engaged.
2.The sales cycle is longer: Clients need more time to make decisions in 2024—nurturing them over multiple touchpoints is essential.
3.Repurpose your content: From podcasts to newsletters, make your content work across different channels.
4.Seek completion: Don’t let a typo stop you from getting your message out. Progress over perfection!
5.Client needs have shifted: Be patient, listen to client concerns, and adjust your approach as needed.
Listen now to learn how you can apply these tips in your own business.
Mentioned in the episode:
•Eman Copy Co.:www.emancopyco.com
•Mistakes That Made Me Podcast: https://podcasts.apple.com/ie/podcast/mistakes-that-made-me/id1635998876
🎯 Free live training on November 6th 🎯
Before you go... do you want to turn LinkedIn into a quiet system that brings in clients while you focus on the work you love?
Join my free live training on November 6th and learn the simple 4-part system I use to help creatives, consultants, and small agencies attract high-value clients — without content, ads, or salesy tactics.
🎟️ Save your free seat here → https://kaffeen.co/training1